TradeMarketPlace assists clients with the development and management of their brands from initial ideation sessions, through trademark and domain name clearance to final graphic design. The process is focused on development of a brand that fully supports the product's position in the marketplace.
Whether the brand being developed is associated with products or services, it is important to confirm that all trademarks and required domain names are available prior to making even the initial investment in the new brand. TMP handles all preliminary reviews of existing trademark registrations and provides advice to address any issues that may arise. TMP coordinates all filing with the US Patent and Trademark Office (USPTO) and responds to any questions or issues that may arise.
Through the application of a strategic licensing program, brand owners can also expand their intellectual property rights and add additional protections for their brand as one part of the overall brand management strategy. Broader trademark protections will accrue to the licensor as a result of licensees' use of the brand in new product categories.
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